Aunt Jemima’s Kitchen was a sit-down restaurant in Disneyland’s Frontierland, operating from July 17, 1962, to 1970. A rebranding of Aunt Jemima’s Pancake House (1955–1962), it was sponsored by Quaker Oats and located on New Orleans Street overlooking the Rivers of America. The restaurant expanded its menu to include lunch items, retained its Southern plantation theme, and featured actress Aylene Lewis as Aunt Jemima until 1964. It became Magnolia Tree Terrace in 1970 after Quaker Oats ended sponsorship.
Below are 10 fun facts about Aunt Jemima’s Kitchen (1962–1970) at Disneyland:
- Expanded Dining Space: The restaurant absorbed the adjacent Silver Banjo Barbecue area in 1962, adding indoor seating to accommodate growing crowds in Frontierland.
- Southern Mansion Aesthetic: It retained the Pancake House’s plantation-style decor, with white pillars, filigreed balconies, and a riverside patio offering views of the Mark Twain Riverboat.
- Broader Menu: Unlike its breakfast-only predecessor, the Kitchen served lunch items like fried chicken, ham, eggs, and sausages, alongside pancakes and waffles, priced at 75¢–$1.50.
- Quaker Oats Sponsorship: Operated by Quaker Oats until 1967, the restaurant promoted their pancake mix, with live cooking demos showcasing batter preparation behind a counter.
- Aylene Lewis’ Presence: Actress Aylene Lewis continued as Aunt Jemima from 1962 until her death in 1964, greeting guests and performing songs in a red-and-white plaid outfit.
- Pancake Race Finale: The restaurant hosted its annual National Pancake Day race on Main Street until 1964, with participants flipping pancakes in skillets for a $100 prize.
- Live Cooking Show: Cooks flipped pancakes and waffles in view of diners, using theatrical flair to entertain guests waiting for tables or seated at the counter.
- Riverside Ambiance: The outdoor patio provided seating along the Rivers of America, blending Southern charm with Frontierland’s waterfront activity, like passing keelboats.
- Strategic Location: Positioned on New Orleans Street near Adventureland, its prominent balcony and signage drew visitors from Main Street, U.S.A., and Frontierland’s shops.
- Transition to Magnolia: In 1970, Quaker Oats ended sponsorship due to a dispute with Disney, renaming the restaurant Magnolia Tree Terrace, which became River Belle Terrace in 1971.