Dutch Boy Color Gallery (1955–1963)

The Dutch Boy Color Gallery on a Disneyland map

The Dutch Boy Color Gallery was a Tomorrowland exhibit at Disneyland from July 17, 1955, to 1963, sponsored by Dutch Boy Paints. It featured interactive displays of color wheels, paint swatches, and interior design concepts under the theme “Our Future in Colors.” Guests explored how color could transform living spaces, with musical feedback for color combinations. The attraction closed in 1963 as Tomorrowland evolved toward more futuristic attractions.

Below are 10 fun facts about the Dutch Boy Color Gallery (1955–1963) at Disneyland:

  1. Interactive Color Wheels: Guests could spin ceiling-mounted color disks to create combinations, with musical notes indicating whether the mix was harmonious or clashing, making color theory fun and engaging.
  2. Vibrant Ceiling Display: The exhibit’s ceiling featured rotating colored gels that changed the room’s lighting, creating a dynamic, light-show-like atmosphere to highlight the power of color.
  3. Paint Swatch Showcase: Displays of Dutch Boy paint swatches demonstrated a wide range of hues, encouraging guests to envision how different shades could enhance their homes.
  4. Interior Design Focus: The gallery included model room setups showing how color schemes could transform spaces, from kitchens to living rooms, emphasizing practical applications.
  5. Educational Experience: The exhibit taught basic principles of color theory, such as complementary and contrasting colors, through hands-on activities suitable for all ages.
  6. Free Admission: Like many early Tomorrowland exhibits, the gallery was free to enter, allowing guests to explore at their leisure between other attractions.
  7. Coloring Book Tie-In: Dutch Boy offered a Disneyland-themed coloring book in 1957, sold at the exhibit, with pages featuring Tomorrowland scenes to inspire creativity.
  8. Strategic Location: Positioned in Tomorrowland’s exhibit row near the Aluminum Hall of Fame, the gallery drew crowds with its bright, inviting displays visible from the land’s entrance.
  9. Short-Lived Innovation: Though innovative, the exhibit ran from 1955 (not March 1956 as some sources claim) to 1963, closing as Tomorrowland shifted to more technology-focused attractions.
  10. Sponsor Branding: Dutch Boy Paints used the gallery to promote their brand, integrating their logo into displays and merchandise, aligning with Tomorrowland’s corporate-sponsored exhibits.